Stock Packaging and Custom Packaging – Pros and Cons

Stock packaging is certainly less expensive when buying in small quantities as compared to custom packaging.

 It is also much faster to acquire stock packaging over custom. It is a viable strategy for anyone who considers

 custom packaging to be too much of an investment for their purposes.

Well designed custom packaging should “catch the eye” over the competition while communicating the right message about the product,

 which should translate into increased sales. And since custom packaging typically provides a better fit for your product than stock packaging, 

there should be less excess material waste. This “excess material” involves the packaging itself as well as any fill packaging used to compensate for the ill-fitting stock packaging. 

Better fitting packaging means more product per pallet can be shipped which lowers your shipping costs.

Generally speaking, custom packaging is not for the faint of heart, or light of wallet. It is a longer, more involve

process that requires a larger commitment and investment than stock packaging. Custom packaging should give your product a more refined and

 professional appearance on store shelves and can actually be comparable to stock packaging prices once you are ordering considerably high volumes.

 However, even with the obvious advantages of the speed and initial low-cost of stock packaging, good custom packaging can give your product the edge it needs over

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